1. Is brand management a practice in MacIntyre’s sense of the term? How about business administration more broadly? If you believe they are practices: –identify the internal goods of each and the virtues that underpin them, and explain the relationship between the internal goods of business adm and/or brand management and the external goods that may come to an excellent practitioner in this society If you believe they are not practices: –Explain why they fail to be, drawing on MacIntyre’s concepts to do so. 2. Consider the following articles about General Motors pertaining to their activities in the face of deadly defects their customers were exposed to. Then: a. Offer an ethical analysis of their conduct (from the documents available) from the standpoint of one or more of the ethical theories we visited with. You may also find additional information on this case pertinent to answering this question. http://www.nytimes.com/2014/03/14/business/gm-air-bag-failures-linked-to-303-deaths.html?_r=0 http://www.nytimes.com/interactive/2014/03/14/business/14recall-letter-to-nhtsa.html b. Is this case similar in key respects to the Ford Pinto case? Why or why not? 3. Think of Albert Carr’s argument for the relationship btw business and society. Having surveyed a number of ethical theories this term, is one of them superior to the others w/r/t its application to business? What ethical obligations must businesspersons retain in the business practice, and which theory of the ones we’ve visited with captures them best? Why? 4. Examine Christopher Leggett’s analysis of the Ford pinto case in his article “THE FORD PINTO CASE: THE VALUATION OF LIFE AS IT APPLIES TO THE NEGLIGENCE-EFFICIENCY ARGUMENT” http://users.wfu.edu/palmitar/Law&Valuation/Papers/1999/Leggett-pinto.html Specifically: analyze Leggett’s conclusions regarding the alleged “not wrong-ness” of Ford’s decision to use the risk/benefit standard articulated by Judge Learned Hand in the Carroll Towing decision; and discuss Leggett’s claims about the potential risks for companies that try to avail of negligence-efficiency reasoning when public lives are at risk. Is Legget saying companies should be concerned about ethics? Or is he saying they should be concerned about something else? Explain. The key section for part b follows below: The result of the Ford Pinto case indicate there is a belief held by most of the public that it is wrong for a corporation to make decisions which may sacrifice the lives of its customers in order to reduce the company’s cost or increase its profits.90 With this widespread attitude among those who make up juries, trial lawyers would not be wise; to defend cases on the economic analysis of why it was not efficient to redesign a faulty model. Instead, trial lawyers argue that the alternative design compromises the product’s function or creates different risks in the product, but not that the costs of the alternative design outweigh the injury or death toll that may be avoided.91 These options did not seem plausible in Ford’s case, which spelled trouble. Therefore, while it may be valid economic efficiency reasoning, the Ford Motor Company and others are forced to think twice before utilizing a risk/benefit analysis in their decision making process. 5. From your analysis of the articles we read and videos watched, what is the ethical logic of social media platforms like Facebook? How do they think of their users? Primarily as people with needs? Primarily as assets to be mined for value? Someway else? Explain. 6. What, according to Matt Taibbi, are the greatest misunderstandings that persist about the financial crisis 10 years later? Read his article, and follow the appropriate links in order to get clear on what Taibbi believes we falsely believe ab out the crisis, and why the bargain struck for the bailout 10 years ago was a poor one. Be sure to re-watch “Inside Job” as well, for more on the background to the crisis and its immediate aftermath. Let elements of the story the film tells that square with Taibbi’s analysis inform your answer. https://www.rollingstone.com/politics/politics-features/financial-crisis-ten-year-anniversary-723798/